On this page you will find flexible and easy-to-use communications tools that will help you create and share Bloomfield Hills Schools stories and reflect the main elements that make Bloomfield Hills Schools unique!
These tools provide clear guidelines for our logos and how to use them properly in communications efforts and materials. Other tools include color palettes, slide templates, and typography (fonts).
By using these tools well, the Bloomfield Hills Schools community can help to ensure that communications about Bloomfield Hills Schools are always strong, consistent, and purposeful.
Please contact the Communications Team for further direction and assistance in using these tools at Communications@bloomfield.org.
School Logos
How to Save:
Click on a logo below to open it larger in a new window.
Right click on the image after it opens in the new window and select "Save File As".
The Bloomfield Hills Schools High School logo includes three graphic elements, the “Bloomfield Hills” top banner, the words “Black Hawks”, and the Black Hawk symbol. These elements combined reinforce the brand. The Black Hawk logo must appear prominently on all materials published by the high school or any affiliates.
“Bloomfield Hills” and “Black Hawks” must appear together at all times. The words may not be recreated with any other font, nor resized, nor rearranged for any reason, unless approved by Bloomfield Hills Schools.
Safe Area
A safe area around the logo must be preserved to allow maximum legibility of the logo. No elements such as typography, other logos, graphics or clipart may intrude upon this safe area. In addition, placing the logo too close to a cut or folded edge violates the safe area. In some cases, it may be acceptable to place the logo over a photo edge. Please maintain as much logo clarity as possible in these situations.
Color Application
The logo should only be applied to solid backgrounds, solid graphic elements, or photos, when appropriate. Black Hawk purple should be used as a substitute for district accent colors. The two primary Bloomfield blue colors should be used whenever possible. A black and white logo is for situations in which budget restrictions prevent the full color versions to be used.
Purple
Grey
Black
CMYK (84,99,0,12)
CMYK (67,61,57,42)
CMYK (75,68,67,90)
RGB (71,0,104)
RGB (70,70,70)
RGB (0,0,0)
PMS 261c
PMS 446c
PMS Pantone Black 6
Hex #470068
Hex #464446
Hex #000000
Appropriate Use
The Black Hawks logo can appear only as shown below. The logo should only be applied to solid backgrounds, solid graphic elements, or photos, when appropriate.
Size Application
In order to maximize legibility on printed materials, the Black Hawk logo may not appear smaller than the size illustrated above, 1.5” x 1”. In general, the logo should be prominently and largely displayed and should be sized appropriately for each particular purpose.
In unique circumstances, the logo may need to be sized smaller than 2” x 1”. In this situation, the text should be dropped from the symbol and only the Black Hawk symbol should be used.
Editorial Style Guide
Bloomfield Hills High School must be spelled out. In rare circumstances, it may be referred to as “BHHS”, but only in situations where space is an issue and the full name is listed elsewhere.
When referring to the Bloomfield Hills Black Hawks, the “B” and “H” of “Black Hawks” must always be capitalized. Black Hawks is two words.
The possessive form should only be used when appropriate and should be Black Hawks’ and not Black Hawk‘s.
The Black Hawk logo must appear prominently on all materials published by the high school or any affiliates.
Safe Area
A safe area around the logo must be preserved to allow maximum legibility of the logo. No elements such as typography, other logos, graphics or clipart may intrude upon this safe area. In addition, placing the logo too close to a cut or folded edge violates the safe area. In some cases, it may be acceptable to place the logo over a photo edge. Please maintain as much logo clarity as possible in these situations.
Color Application
The logo should only be applied to solid backgrounds, solid graphic elements, or photos, when appropriate. Black Hawk purple should be used as a substitute for district accent colors. The two primary Bloomfield blue colors should be used whenever possible. A black and white logo is for situations in which budget restrictions prevent the full color versions to be used.
Purple
Grey
Black
CMYK (84,99,0,12)
CMYK (67,61,57,42)
CMYK (75,68,67,90)
RGB (71,0,104)
RGB (70,70,70)
RGB (0,0,0)
PMS 261c
PMS 446c
PMS Pantone Black 6
Hex #470068
Hex #464446
Hex #000000
Appropriate Use
The Black Hawks logo can appear only as shown below. The logo should only be applied to solid backgrounds, solid graphic elements, or photos, when appropriate.
Size Application
In order to maximize legibility on printed materials, the Black Hawk logo may not appear smaller than the size illustrated above, 1.5” x 1”. In general, the logo should be prominently and largely displayed and should be sized appropriately for each particular purpose.
In unique circumstances, the logo may need to be sized smaller than 2” x 1”. In this situation, the text should be dropped from the symbol and only the Black Hawk symbol should be used.
The following versions of the Bloomin’ Preschools logo are acceptable for use on any material, digital or otherwise. No graphic or text elements may appear alone at any time.
Size Restrictions
In order to maximize legibility on printed materials, the Bloomin’ Preschools logo may not appear smaller than the size illustrated here, 3.75” x 1”. In general, the logo should be prominently and largely displayed and should be sized appropriately for each particular purpose.
Safe Space
A safe area around the logo must be preserved to allow maximum legibility of the logo. No elements such as typography, other logos, graphics or clipart may intrude upon this safe area. In addition, placing the logo too close to a cut or folded edge violates the safe area. In some cases, it may be acceptable to place the logo over a photo edge. Please maintain as much logo clarity as possible in these situations.
Editorial Style Guide
Bloomin‘ Preschools must be spelled out. In rare circumstances, it may be referred to as “Bloomin’”, but only in situations where space is an issue and the full name is listed elsewhere.
The possessive form should only be used when appropriate and should be Bloomin’ Preschools’ and not Bloomin’ Preschool’s.
We are no longer separating the programs by “Bloomin’ Kids” and “Bloomin’ Tots.” All locations are now referred to as “Bloomin’ Preschools.”
